![]() ![]() Evolve, their third album, debuts at #2 this week with 147,000 equivalent units and 109,000 in album sales. With that in mind, I am sorry to be the one telling you Imagine Dragons are back in a big way. (It’s even more impressive when you consider their initial strategy was ripping off cheerfully whiny indie-pop duo Matt And Kim.) A large factor in their world-conquering success stemmed from crossing over to pop radio, so when they returned with Smoke + Mirrors in 2015 and none of its songs made an impact outside modern rock and “alternative” stations, it seemed like Imagine Dragons’ time as full-fledged superstars might be giving way to more of a sustainable niche career and therefore those of us who find them insufferable might be able to avoid them without trying too hard. After “Radioactive” peaked at #3, Imagine Dragons’ debut album Night Visions spawned another top-10 hit in “Demons.” Rock bands rarely land singles in the top 10 anymore, so for Imagine Dragons to chart there twice was no small feat. ![]()
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